This music video was made in inspiration from researching Seb Janiak's work. I liked the way that he used quirky, original ideas which I have rarely seen before.
This video is supposed to act as a metaphor. The water in the jug is 90% of our mass, what's underneath our skin, and the remainder of the jug that's not filled with water is what we show. However, the 90& of mass underneath is what's REAL. It symbolizes our real emotion, such as envy (green), happiness (yellow), love (red), blue (calmness).... and then the black and white section at the end is supposed to connote the REAL emotion that lies underneath most of us, and possibly controls the rest of the emotions: fear, worry and maybe even hate, etc.
The choice of music came from research and when I heard this song, I instantly saw my vision for this experimental music video. It fitted the way that I wanted my audience to feel instantly.
Ketto - Bonobo
Experimental Music Video
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